Hytolive® Olive Fruit Polyphenol

Heart health and more from an ingredient that consumers will love

70% Use Olive Oil

American consumers have a love affair with olive oil.

80% Choose Olive Oil

When trying to be healthy, consumers choose olive oil over other oils & fats.

73% Would Pay More

A survey conducted by market researcher TNS found Spanish consumers would pay more for an Omega-3 formulation that contained hydroxytyrosol.

10 Olives

Only 100mg of Hytolive contains the same as ten olives or ½ liter of olive oil!

Upcycling for Human Health

Hytolive is made from the water used in the processing of olives into olive oil. This is an otherwise untapped resource that has been turned into an exciting ingredient for human health. To find out more about the sustainability of Hytolive, get in touch with us.

FEATURES & BENEFITS

100% natural extract of olive fruits

Standardized content (10% & 25%)

Liquid, powder and micronized powder

Processing-friendly

Stable at high temperatures

Low organoleptic impact

Effective in Omega-3 formulations

CERTIFICATIONS

VEGAN

GLUTEN-FREE

SOLVENT-FREE

NON-GMO

HALAL

KOSHER

The Mediterranean Diet in Your Supplement

Hytolive is a solvent-free natural extraction of olive polyphenols from the by-product water of olive oil production. This extract is filtered, clarified and evaporated to maintain consistent hydroxytyrosol content, which is standardized to a minimum of 10% or 25%.

Hydroxytyrosol

The primary active component of Hytolive — hydroxytyrosol — is a polar, phenolic phytochemical found in olive fruit, olive leaf and olive oil as well as by-products of olive processing.

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Liquid and Powder Forms

The ingredient is available as a liquid, a powder or a micronized powder.

Rhodiola rosea

Rhodiola rosea is a plant native to remote Arctic climates in Asia, Europe and North America.

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Exciting Phytochemistry

The root of the plant contains around 140 chemical compounds including phenols, rosavin, rosarin, salidroside and more.

Detail 1

Kale chips cold-pressed put a bird on it mumblecore kogi brooklyn farm-to-table blue bottle yuccie authentic kombucha migas. Literally tilde tacos paleo.

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Detail 2

Kale chips cold-pressed put a bird on it mumblecore kogi brooklyn farm-to-table blue bottle yuccie authentic kombucha migas. Literally tilde tacos paleo.

Delivering the health benefits of olive oil

The primary active component of Hytolive® — hydroxytyrosol — is a polar, phenolic phytochemical found in olive fruit, olive leaf and olive oil as well as by-products of olive processing. Along with tyrosol and its conjugates, it represents the main phenolic compounds in olive oil (50%).

Hytolive in Cardiovascular Health Formulations

Numerous scientific studies have been conducted on the antioxidant properties and cardiovascular health, supporting the potential of olive oil and olive polyphenols.

Highlights:

• European Food Safety Authority (EFSA) approved cardiovascular health claim for hydroxytyrosol and its derivatives (2011)*

• “Supports heart and vascular health” claims

*EFSA claim not available for use in the United States

CLINICAL RESEARCH

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SEE MORE RESEARCH

ACCESS THE CLINICAL STUDIES

MARKET OPPORTUNITIES

Cardiovascular Health

Hytolive delivers the most important heart health compound derived from olive oil into your product.

Antioxidant Support

Hytolive is loaded with antioxidants and has a high ORAC value.

HEALTHY AGING

The heart health benefits of Hytolive make it an ideal complement to any healthy aging formulation you want to develop.

APPLICATIONS

BAKERY

BEVERAGES

CAPSULES

CHEWS

CONFECTIONARY

DAIRY/DAIRY REPLACEMENT

GUMMIES

EFFERVESCENTS

FUNCTIONAL FOODS

POWDERS

RTDS/SHOTS

SNACKS

SOFT GELS

STICK PACKS

TABLETS

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ORIGIN STORY

Health Benefits From European Olives

The olive, botanical name Olea europaea, meaning 'European olive' in Latin, is a species of small tree or shrub in the family Oleaceae, found traditionally in the Mediterranean Basin.

Cultivated in Syrian Forests

Originating from the forests of Syria, the olive was first cultivated between 5,000 and 6,000 years ago. The health promoting properties of olive oil came to worldwide attention as a part of the health promoting Mediterranean Diet in the 1960s.

Consistent Hydroxytyrosol Content

Hytolive is an acid-free, solvent-free, natural hydrolysis & chromatic separation extraction from olive fruit by-product water. This extract is filtered, clarified and evaporated to maintain consistent hydroxytyrosol content, which is standardized to a minimum of 10% or 25%.

Available in Liquid and Powder Forms

Hytolive is available as a liquid, powder or micronized powder. It is cGMP, Kosher and Halal compliant. Hytolive is guaranteed to be free of pesticides and heavy metals. It is ISO 9001 and 14001 certified and HACCP certified. Hytolive is considered GRAS.

A Sustainable Ingredient Made from Olive Co-processing

Hytolive Olive Fruit Polyphenol is available as a liquid, a powder or a micronized powder. It is cGMP, Kosher and Halal compliant. From a quality standpoint, Hytolive is guaranteed to be free of pesticides and heavy metals. It is both ISO 9001 and 14001 certified and HACCP certified. For food and beverage formulations, Hytolive is considered GRAS.

Low addition levels (100mg = 10% powder) mean minimal impact on organoleptic properties of food systems – with excellent stability in processing. It’s a clean label ingredient with good economics in food formulations.

Hytolive in Omega-3 Formulations

A high antioxidant capacity and consumer awareness of the health benefits of olive oil compounds make Hytolive® an ideal co-ingredient in Omega-3 formulations – particularly those that contain fish oil.

Highlights:

Omega-3s and hydroxytyrosol have different mechanisms of supporting heart health
Fish oil & olive oil represent two of the main foods in the Mediterranean Diet
The antioxidant properties of hydroxytyrosol can protect fish oil and Omega-3s from oxidation

Formulating Foods with Hytolive

Hytolive Olive Fruit Polyphenol comes in a variety of product forms making it easy to incorporate in existing processing environments. Low addition levels (100 mg 10% powder) mean low impact on organoleptic properties of food systems – with excellent stability in processing. It’s a clean label ingredient with good economics in food formulations.

Hytolive® Product Sheet

March 20, 2020

Behind every ingredient solution is an even better story, download the product sheet to learn more.

Sales Collateral

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Hydroxytyrosol-Rich Olive Mill Wastewater Extract Protects Brain Cells in Vitro and ex Vivo

Clinical Research

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A thromboxane effect of a hydroxytyrosol-rich olive oil wastewater extract in patients with uncomplicated type I diabetes

December 25, 2022

Clinical Research

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Hydroxytyrosol prevents diet-induced metabolic syndrome and attenuates mitochondrial abnormalities in obese mice

Clinical Research

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Cytoprotective effects of olive mill wastewater extract and its main constituent hydroxytyrosol in PC12 cells

Clinical Research

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Have you heard the latest news on the health benefits of the Mediterranean diet?

September 2, 2022

A breakthrough study, published in the New England Journal of Medicine this week and widely publicized, demonstrated that consumption of a Mediterranean diet, rich in olive oil or nuts, reduced the number of heart attacks, strokes and deaths from cardiovascular disease over 5 years.

Press Releases

EFSA Panel Approves Hydroxytyrosol for Heart-Health Claims

September 3, 2022

On the basis of the data presented, EFSA concluded that a cause-and-effect relationship has been established between the consumption of Hydroxytyrosol and related compounds from olives and olive oil and protection of blood lipids from oxidative damage.

Press Releases

PLT Health Solutions Features Hytolive^® Olive Fruit Polyphenol at IFT 2014

August 31, 2022

Ingredient Delivers Hydroxytyrosol - the ‘Promise of Olive Oil’ in Food & Beverage Systems

Press Releases

Our international network, passionate team of experts and extensive industry knowledge is what sets us apart.

Hytolive® Olive Fruit Polyphenol

OVERVIEW